Reklama highly rated by professional community
Photo: EXPOCENTRE AOReklama is one of the most recognisable and recognised events on the Russian advertising market. According to a research by the Analytical Center of the Russian Advertising Industry published on the Sostav portal, 64-66% of representatives of the professional community know about this stare show. In terms of recognition, it is one of the top 5 leading events along with the National Advertising Forum, the Russian Internet Forum, as well as Brand Day and Digital Brand Day.
The research also explains what exactly the market is looking for at business events. The main goals are to gain market insights (73%), networking and developing professional contacts (70%), developing knowledge and skills (56%), and attracting new clients (45%). When choosing an event, the composition of the speakers (80%), the composition of the audience (71%), the presence of clients and potential clients among the participants (60%) and the reputation of the event (59%) are crucial. It is these criteria that determine the real value of trade shows and forums for business today.
Reklama responds directly to all these requirements, which is confirmed by its own analytics: 73% of its visitors are decision makers who choose suppliers, 85% of the visitors recommend attending the show to partners and peers, and 73% of the visitors plan to make purchases post show.
For many years, Reklama has remained one of the key platforms for professional communication in the advertising industry. It is a meeting place for manufacturers and suppliers of advertising technologies, representatives of brands, agencies, printing houses, and companies working in the field of visual communications and digital solutions. The conference programme allows participants to discuss current market trends, share experiences, and find new business development opportunities.
Reklama 2026 will take place from 27 through 29 October 2026 at Crocus Expo, Pavilion 1, Hall 4, Moscow, Russia.
Press Service, EXPOCENTRE AO