Communication Forum at Reklama 2021 Exhibition

One of the key events in the conference programme of the international exhibition Reklama 2021 to be held at Expocentre Fairgrounds on October 18-21, will be the Forum on Communications-2030: Trends, Risks, Transformation. 

The organisers are EXPOCENTRE AO and the Association of Communication Agencies of Russia (AKAR) with the support of the Russian Chamber of Commerce and Industry, the Civic Chamber of the Russian Federation, the IAB Russia Association, the Association of Brand Consultancies of Russia, the Russian Association of Marketing Services (RAMU), the National Visual Communications Association (NAVC), the National Association of TV & Radio Broadcasters (NAT). 

The forum’s work will begin with an off-site joint open meeting of the Committee on Entrepreneurship in Advertising of the Chamber of Commerce and Industry of the Russian Federation and the Coordination Council for Social Advertising and Social Communications of the Civic Chamber of the Russian Federation. 

The key event will be the Strategic Session: Communication Industry - the Real Sector of the Economy, which will be held on October 18 at 14:30 in Pavilion 8 (Conference Hall, 1-st floor) with the participation of representatives of the industry business community, experts, and journalists. 

The session will review such topics as "Communication Industry and the State: What the Partnership shall Look Like", "Economics of Communications, Communications of the Economy", "Communication Trends in the Digital Economy", "Creative Industries as a New Source of Economic Growth", "State Regulation: Where is the Edge of Comfortable Cooperation?", and other topics. 

Certain discussion panels and sessions within the forum framework will be devoted to branding of territories, E-commerce, merchandising, media content, as well as new markets in the promotional industry. 

Conference programme of the Reklama 2021 exhibition: https://www.reklama-expo.ru/ru/events/ 

Press Service, EXPOCENTRE AO